
Sony Alpha 7 III full-frame Mirrorless Interchangeable-Lens Camera with 28-70mm Lens
Capture the peaks of more decisive moments with the α7 III from Sony, packing newly developed back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of operation, and reliable durability that are ready for various shooting needs. With FE 28-70mm f/3.5-5.6 OSS II - Compact full-frame standard zoom lens with Optical SteadyShot, AF during zooming, 120fps AF/AE tracking, and other features that take full advantage of the advanced capabilities of the latest α series bodies.
Full-Frame 24.2MP Sensor & BIONZ X Processor
Capture sharp, detailed images with excellent low-light performance and true-to-life colors, while fast processing ensures smooth gradation, low noise, and supports high-speed continuous shooting and 4K video.
Fast Hybrid Autofocus & Eye AF
693 phase-detection and 425 contrast points provide precise focus across nearly the entire frame, with real-time Eye AF for humans and animals, perfect for portraits, action, or wildlife photography.
5-Axis Image Stabilization & High-Speed Shooting
Reduces camera shake for handheld photos and smooth video, while continuous shooting at up to 10fps captures fast-moving subjects with reliability.
Durable Body & Extended Performance
Weather-sealed magnesium alloy construction with dual SD card slots and NP-FZ100 battery ensures long-lasting use in any environment.
4K Video
The A7 III records oversampled 4K video with cinematic detail. Support for S-Log2/3 and HLG allows creative color grading and HDR production, while Full HD 120fps slow-motion enables professional video content creation.
28-70mm f/3.5-5.6 Lens
Compact and lightweight at just 293 g (10.4 oz) with a 72.5 mm largest diameter and 83 mm length, this versatile lens covers 28–70 mm with minimal change in lens length. It features two ED and three aspherical elements to suppress aberrations, a seven-blade circular aperture for smooth bokeh, built-in optical image stabilization (OSS) that works with in-body Active IS, precise AF/AE tracking even during continuous bursts up to 120 fps, breathing compensation with compatible cameras, accurate focus while zooming, and a 55 mm filter diameter.
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Sony Alpha 7 III full-frame Mirrorless Interchangeable-Lens Camera with 28-70mm Lens
Capture the peaks of more decisive moments with the α7 III from Sony, packing newly developed back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of operation, and reliable durability that are ready for various shooting needs. With FE 28-70mm f/3.5-5.6 OSS II - Compact full-frame standard zoom lens with Optical SteadyShot, AF during zooming, 120fps AF/AE tracking, and other features that take full advantage of the advanced capabilities of the latest α series bodies.
Full-Frame 24.2MP Sensor & BIONZ X Processor
Capture sharp, detailed images with excellent low-light performance and true-to-life colors, while fast processing ensures smooth gradation, low noise, and supports high-speed continuous shooting and 4K video.
Fast Hybrid Autofocus & Eye AF
693 phase-detection and 425 contrast points provide precise focus across nearly the entire frame, with real-time Eye AF for humans and animals, perfect for portraits, action, or wildlife photography.
5-Axis Image Stabilization & High-Speed Shooting
Reduces camera shake for handheld photos and smooth video, while continuous shooting at up to 10fps captures fast-moving subjects with reliability.
Durable Body & Extended Performance
Weather-sealed magnesium alloy construction with dual SD card slots and NP-FZ100 battery ensures long-lasting use in any environment.
4K Video
The A7 III records oversampled 4K video with cinematic detail. Support for S-Log2/3 and HLG allows creative color grading and HDR production, while Full HD 120fps slow-motion enables professional video content creation.
28-70mm f/3.5-5.6 Lens
Compact and lightweight at just 293 g (10.4 oz) with a 72.5 mm largest diameter and 83 mm length, this versatile lens covers 28–70 mm with minimal change in lens length. It features two ED and three aspherical elements to suppress aberrations, a seven-blade circular aperture for smooth bokeh, built-in optical image stabilization (OSS) that works with in-body Active IS, precise AF/AE tracking even during continuous bursts up to 120 fps, breathing compensation with compatible cameras, accurate focus while zooming, and a 55 mm filter diameter.
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Description
Capture the peaks of more decisive moments with the α7 III from Sony, packing newly developed back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of operation, and reliable durability that are ready for various shooting needs. With FE 28-70mm f/3.5-5.6 OSS II - Compact full-frame standard zoom lens with Optical SteadyShot, AF during zooming, 120fps AF/AE tracking, and other features that take full advantage of the advanced capabilities of the latest α series bodies.
Full-Frame 24.2MP Sensor & BIONZ X Processor
Capture sharp, detailed images with excellent low-light performance and true-to-life colors, while fast processing ensures smooth gradation, low noise, and supports high-speed continuous shooting and 4K video.
Fast Hybrid Autofocus & Eye AF
693 phase-detection and 425 contrast points provide precise focus across nearly the entire frame, with real-time Eye AF for humans and animals, perfect for portraits, action, or wildlife photography.
5-Axis Image Stabilization & High-Speed Shooting
Reduces camera shake for handheld photos and smooth video, while continuous shooting at up to 10fps captures fast-moving subjects with reliability.
Durable Body & Extended Performance
Weather-sealed magnesium alloy construction with dual SD card slots and NP-FZ100 battery ensures long-lasting use in any environment.
4K Video
The A7 III records oversampled 4K video with cinematic detail. Support for S-Log2/3 and HLG allows creative color grading and HDR production, while Full HD 120fps slow-motion enables professional video content creation.
28-70mm f/3.5-5.6 Lens
Compact and lightweight at just 293 g (10.4 oz) with a 72.5 mm largest diameter and 83 mm length, this versatile lens covers 28–70 mm with minimal change in lens length. It features two ED and three aspherical elements to suppress aberrations, a seven-blade circular aperture for smooth bokeh, built-in optical image stabilization (OSS) that works with in-body Active IS, precise AF/AE tracking even during continuous bursts up to 120 fps, breathing compensation with compatible cameras, accurate focus while zooming, and a 55 mm filter diameter.























